Sky Airline has unveiled Sky Plus, a pioneering loyalty program developed in collaboration with Qurable, a prominent platform specializing in blockchain and artificial intelligence technology. This partnership marks the inception of a transformative era in customer loyalty management across Latin America.

Transforming Loyalty Management in Latin America

By joining forces with Qurable, Sky Airline introduces Sky Plus, an unparalleled loyalty program in Latin America. This collaboration signifies a groundbreaking shift in how customer loyalty is managed and rewarded within the region.

Enhanced Loyalty Experiences

Sky Plus is tailored to meet customer expectations by offering more dynamic, personalized, and transparent loyalty experiences. Leveraging Qurable’s expertise in blockchain technology and artificial intelligence, Sky Plus aims to revolutionize the traditional loyalty program model.

Innovative Solution Powered by Blockchain

Qurable brings forth a unique solution grounded in blockchain technology, ensuring transparency in every transaction. Users can accrue points, facilitate transfers, and enjoy customized rewards while adhering to stringent security and privacy protocols.

Focus on User Experience and Personalization

Federico Garcia, CEO of Qurable, underscores the commitment to enhancing user experience by tokenizing loyalty programs, streamlining transactions, and delivering personalized rewards. This approach is aligned with evolving market demands and ensures continuous innovation.

Strategic Alliance for User-Friendly Programs

This strategic partnership introduces an innovative and user-friendly frequent flyer program catering to passengers of low-cost airlines. Guillermo Pucciano, Loyalty Manager at Sky Airline, highlights the meticulous planning and analysis undertaken to meet user needs for the next decade. Qurable was selected as the technology partner due to its capability to support Sky Airline’s long-term vision.

Conclusion

The collaboration between Sky Airline and Qurable heralds a new era in loyalty management, redefining how customers are rewarded for their loyalty. With Sky Plus, customers can expect enhanced experiences, personalized rewards, and transparent transactions, all powered by cutting-edge blockchain and artificial intelligence technologies. This strategic alliance underscores the commitment of both companies to meet evolving customer needs and deliver unparalleled value in the realm of loyalty programs.

Source : CoinTrust / Apr 10, 2024