Trump’s Trade Pressure on EU, Deadline Looming

Date: Latest update June 20, 2025
Source: Yahoo Finance “Live: Trump tariffs updates” finance.yahoo.com+12finance.yahoo.com+12finance.yahoo.com+12

July 9 deadline: The temporary pause on Trump’s proposed reciprocal tariffs (a 10% baseline on imports to the U.S.) expires on or around July 9, 2025 finance.yahoo.com+7ca.finance.yahoo.com+7reuters.com+7.

If no deal is reached by then, tariffs could jump to 50% on various EU goodsmarketwatch.com+15finance.yahoo.com+15reuters.com+15.

EU stance: Officials are increasingly resigned to accepting a 10% flat tariff as the starting point for a deal, using it as a strategic compromise to avoid harsher duties reuters.com+3finance.yahoo.com+3nypost.com+3.

Trump criticized the EU for not making a “fair” offer and remarked that Japan is being “tough” in negotiationstimesofindia.indiatimes.com+6finance.yahoo.com+6finance.yahoo.com+6.

📣 Broader Context & Outlook

EU’s Shift Toward a UK-Style Deal

The EU is moving toward a UK-style framework, accepting a flat 10% tariff while negotiating exemptions for specific sectors (e.g., autos, steel, pharma) reuters.com+2ft.com+2nypost.com+2.

Strategic Concessions vs. Retaliation

Some EU nations prefer immediate negotiation rather than tariff retaliation, reaching across-the-board compromise to avoid uncertainty; others still push for firmness .

The EU Commission rejected reports that it's fully accepting 10%, emphasizing negotiations are ongoing and opposing the U.S.'s broad tariffs reuters.com.

🧭 What to Watch

By July 9: Will the U.S. raise tariffs to 50%? Or will the pause extend due to ongoing talks?

EU internal dynamics: Will Brussels lock in a 10% deal, or do some governments push back with countermeasures?

Industry impact: Automakers, pharma, and other sectors await clarity—some have already suspended guidance amid the uncertainty.